Marketing New Cities Using Artificial Intelligence as a Planning Tool for Urban Development (study case: Marota and Basilia Cities)

Authors

  • Ghada Abdalkarim Bilal Professor in the Department of Sanitary and Environmental Engineering - Faculty of Civil Engineering - Damascus University . ghada.bilal@damascusuniversity.edu.sy Author
  • Muna Alrais Architect and Postgraduate Student, Department of Regional Planning, High Institute of Regional Planning, Damascus University. mouna1.alrayes@damascusuniversity.edu.sy Author
  • Tarek Ahmad Ali Architect, Master's student in the Department of Planning and Environment, Faculty of Architecture, University of Damascus. tarek.ali@damascusuniversity.edu.sy Author

Keywords:

New Cities, City Marketing, AI And City Marketing, Pre-Planning , Post-Implementation

Abstract

This research paper examines the crucial role of marketing in the development of new cities, addressing the gap often observed in projects like Marota City and Basilia City in Damascus. By studying international best practices and exploring the potential of artificial intelligence (AI) as a tool for planning and marketing, the paper proposes a framework for effective promotion of new cities both before and after implementation.

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Published

2025-01-02

Issue

Vol. 1 No. 2 (2024): Damascus University Journal for Sustainable Planning

Section

المقالات

How to Cite

Marketing New Cities Using Artificial Intelligence as a Planning Tool for Urban Development (study case: Marota and Basilia Cities). (2025). Damascus University Journal for Sustainable Planning, 1(2). https://journal.damascusuniversity.edu.sy/index.php/JSP/article/view/15528