Public Relations’ and Publicity’s Role in Creating Buzz Marketing (A Field Study on Public and Private Banks in Syria). Damascus University Journal for the economic and Political sciences , [S. l.], v. 33, n. 2, 2024. Disponível em: https://journal.damascusuniversity.edu.sy/index.php/ecoj/article/view/15497. Acesso em: 18 jun. 2026.